Vaughan Arnell has directed the promo for Paloma Faith’s second single release, ‘New York.’ The track is off her upcoming debut album ‘Do You Want the Truth or Something Beautiful?’ The record company was Epic Records and the job was produced by Donnie Masters at Serious Pictures with MPC providing the post.

House of Imagination, 4Creative’s eagerly awaited new brand film for Syfy, will be premiered in the US today as part of SCI FI’s brand evolution to Syfy on Tuesday, July 7.  Visual Effects and the interactive web campaign were carried out at MPC.

Shynola has directed Coldplay’s new Viva La Vida promo, Strawberry Swing. Building on the animated style, the new spot shows Chris Martin as a superhero battling a giant squirrel to save a damsel trapped in a giant tea cup. The record company was EMI and the job was produced by Margo Mars at RSA. MPC carried out all roto and compositing.

Tom Tagholm has directed Channel 4’s promo for Alan Carr’s new series, ‘Chatty Man.’  The three trailers portray Alan as a toddler emulating 1970’s home video with him chatting about his daily affairs.  The spots were produced by Tabby Harris at 4Creative and MPC provided the post.