GOOD STUFF FOR FOX'S WITH VINNIE

Garth Jennings has directed ‘Good Stuff,’ the fully computer animated commercial for Fox's biscuits.  The campaign features Vinnie, a fast-talking, ‘wise-guy’ ‘danda’ - a dog/panda hybrid extolling the virtues of the biscuits.  The campaign includes a 2 x 60; 1 x 30; and a 10; viral version produced by Nick Goldsmith at Hammer and Tongs and Kirsten Kates at Mother, London.

MPC embarks on a Viking adventure with Mini

Traktor has directed ‘Viking’, the first instalment for Mini’s latest campaign to be launched in the UK, Germany and online.  The agency behind the job is WCRS, and Traktor LA is handling the production.  ‘Bike Lane’ and ‘Shopping Channel’ will complete the series ‘Mini does it.’  MPC provided 2D compositing and telecine for the three ads.

mpc posts ford kuga, 'blank canvas'

In Nicolai Fuglsig's beautiful new ad for Ford Kuga, he asks the viewer to wonder, "what it would be like if we could start again with a blank canvas?" Produced through MJZ and Ogilvy, the spot combines spectacular 3D photoreal elements with seamless 2D compositing.

MPC slows down for Panasonic, 'Viera'

Brett Foraker has directed the new campaign ‘Blink of an Eye’ for the Panasonic Viera television, produced by Annabel Ridley at RSA.  The ad describes how every split second matters and uses slow motion to demonstrate how this particular camera captures motion more clearly than others.